Have you ever felt this way? 

You revert back to old habits over time -- What structure or accountability will support you long term for sustainable revenue, team, and personal growth?

You're unclear what to focus on in the next 30 days -- What are the best actions to prioritize your energy, stay in flow, and support your team?

Your energy is drained from the news and environment -- What conscious community of entrepreneurs will keep my energy grounded while moving forward?

You may find yourself asking

What's the best use of my energy each week? Each day?

Who's the best group I can surround myself with to grow my business?

Focus your energy. Reclaim your time.

Leverage Community Accountability.

Take Inspired Actions. Transform.

Master the 5 ALIVE principles

This membership is designed for conscious entrepreneurs and mission-driven business leaders.

Each month we'll focus on an aspect of an ALIVE principle:

Add more Yin to your Yang - Double Down on planning and implementing restorative time to cope with new levels of uncertainty and the emotional roller coaster

Listen Within - Practice decision making using your internal compass and inner wisdom than be pulled by mostly external advice

Invest in You First- Your team and customers you attract are a reflection of your energy. Tend to your own energy management first.

Vanquish Your Fears- Face your fears and become conscious of your blind spots (what you don't know you don't know) then let them leak out

Energize Your Daily Flow- Find a flow and rhythm in this new reality through simple, accessible habits and energy exercises

How it Works and What You'll Receive 

Yin Within Membership integrates the best of all programs: personal growth live training, private coaching, get it done virtual work sprints, and peer advisory masterminding.

All members commit to an initial 6 months, then go on a month to month basis thereafter.

What you Receive:

Weekly live 60 minute group coaching zoom video calls on Thursdays at 9-10am PST. Each week has a fresh format that we know works best in a community:

  • 1 Training Call by Anna on an ALIVE energy principle to practice
  • 1 Virtual Get it Done Worksprint facilitated by a Mentor on Anna's Team
  • 1 Q&A Coaching Call asking Anna 1:1 questions on your business and get specific next actions to take for the following week to stay focused
  • 1 Peer Advisory Mastermind "hot seat" where you get everyone's input on a challenge or question you have to uplevel your business facilitated by a mentor on Anna's Team

We'll stay connected between calls in a private FB Group for community connection, support, accountability, and potential future partners. In this group you'll also receive access to all call recordings to watch on demand, when most convenient.

For the first 12 who sign up, you also receive these BONUSES:

  • 1 seat to a half day virtual annual planning retreat in Nov or Dec  ($397)
  • 2 seats to a 2 Day Weekend Virtual Silence Retreat ($1997)

A priceless experience!

First I must say, Anna’s coaching style is the most organized, honest and positive, I have ever experienced.

She comes to her work with a purpose to help her clients discover their best self and leverage that energy to boost revenue for their business!

When I first met Anna, I was lost as a “successful” multi-million dollar business owner and unclear about my desire to even continue making the business I had worked so hard to build over the last 10 years. 

Melissa Kelii Business Coach Anna Sun Choi

Her compassionate heart and gift of communication helped me shed my past stories and re-engage with the purpose of why I do what I do. And I generated over $45K in contract work in my work with her.

Thank you Anna for reminding me of my confidence, my gifts and igniting my energy to market my soul work! A priceless experience!  

--Melissa Hall Kelii, TGB Architects, http://www.tgbarchitects.com/

Achieved clarity and focus!

“Anna is so quick and intuitive about what is realistically achievable for me as an entrepreneur.

She’s been able to pivot complete based on my capacities and priorities and make adjustments in the assignments she gives me to so I can be more successful. 

Sometimes that means getting more granular and specific as opposed to asking me to work on big picture visioning that I think I want to do. 

One of the most helpful things I have found is her ability to see “We really need to focus on this because this is what you’re actually going to be able to do.” Sometimes I can’t see through it, I’ll start obsessing and getting huge picture and Anna’s like “NO, you need to focus on your email campaign right now.” I really appreciate and cannot recommend her highly enough. If you are on the fence about working with Anna, hop on over, it’s better on this side!”  

-Amelia Ross-Gilson, aka "Miss Indigo Blue", Academy of Burlesque

A Shift in Energy . . . More Focused

Kim Pelham Headshot business coaching testimonial

I had been feeling very stuck with low energy in my business and personal life for about three months over the winter in 2019-2020. 

After just one session, I immediately felt an energy shift and became much more focused and energetic in both my personal and professional life. 

I noticed a difference in my ability to connect with people on an energetic level, which helped me become much more effective.  For example, I was able to  help a client in a difficult situation shift his mindset and become more open and cooperative with his ex-wife so that we could get a consensus on a real estate transaction.

It has helped very much lessen my stress level and find new ways to cope and thrive in the uncertain world of COVID19.  

---Kim Pelham, Real Estate Broker, Pelham Group NW

Now Grounded in Who I am as a Person

Christa Dahlke headshot business coaching testimonial

"I’m a high performing sales manager and a top 10% performer in my company. But in my personal life, my performance is mediocre.

I’d rate myself for peace of mind a zero. 

Through my work with Anna I now rate myself much higher. The work we’ve been doing is allowing me to handle and get myself grounded in who I am as a person.

The energy exercises Anna’s taught me allow me to get really connected to my power--I’m getting connected to how wonderful the core of me is--compassionate, loving, generous and beautiful."

--Christa Dahlke, Account Director at Kforce 

Self Care, Emotional Balance, Time to Recenter Myself

Poulsbo Business coach client

Anna has really helped me to identify the need for regular self care and to take the time to recenter myself.

You can't keep giving from and empty cup. I would recommend it to anyone who is looking for an alternative way to find emotional and physical balance in their lives , it's so positive and uplifting.   

-Tej Burns Tiedeman, Kickboxing Instructor and Home School Teacher

Imagine if your life could look like this ... 

  • You trust your inner guidance, looking within for the answers than outside yourself. You make decisions quickly and clearly without looking back or regretting.
  • You learn ways to grow in flow and not fall victim to the hustle and grind.
  • You learn how to sell using new model of communication than keep trying old models of communication that no longer work today
  • You are growing cash flow in your business despite what fears surround you from other conversations or news
  • You are saving money for future financial freedom , visiting family, and traveling as much as you want! 
  • You are paying down or almost debt free and able to fully fund your philanthropic goals
  • You experience peace and JOY amid the chaos and feel more relaxed while staying focused!
  • You are gaining mastery in being 100% present

Ready to get started? 

Our next Yin Within Mastermind membership begins July 9, 2020.

After an initial 6 months, you can then renew on a month to month basis after that at an alumni rate.

For the first 12 who sign up, you also receive the following BONUSES:

  • 1 seat to a half day virtual annual planning retreat in Nov or Dec  ($397)
  • 2 seats to a 2 Day Weekend Virtual Silence Retreat ($1997)

Investment Value: $997/month

Right now, it's $497/month through Jan 2021.

If you'd like 1:1 coaching as well, you can upgrade to Yin Within Plus, which is everything included in Yin Within Membership plus a 1 hour 1:1 coaching call with Anna each month for $997/month.

If a group coaching and training program is not for you, you can invest in 1:1 coaching calls with Anna at $550/60 min. session by invite only.

Monthly Membership Fee

6 mon initial commitment $497/mon for a total of $2982, month to month thereafter


I'm in!
Upfront Discount Option

Pay upfront and get 1 month free ($497)


I'm in!

100% Satisfaction Guarantee 

We are 100% committed to giving you the training, strategies, resources, tools and coaching that set you up to be successful in your business. Our goal is to deliver what we promise and much more. 

That's why we guarantee that our membership will help you focus your energy and leverage your genius to grow your business. 

We're so committed to you getting the results you want that if you're not experiencing them, we will make sure that you get extra coaching support from our team. 

If you attend all of the group coaching calls (or listen to the recordings of meetings you missed), take action and implement what you learn, ask for support, and still don't feel we delivered on the promise, we will align on criteria for satisfaction and provide coaching until those conditions are met as agreed on.

All payments are non-refundable. We DO NOT guarantee revenue results. If you are looking at back doors of expecting results, than this will not be a fit for you. You must do the work by showing up, taking the action, and being in communication.

Meet Anna 

Conscious Business Coach helping conscious entrepreneurs, mission driven microbusinesses, and changemaking solopreneurs attract customers, leverage your genius, and scale your impact.

I still remember the day I sold my first socially responsible financial planning business. As a broke art major with zero connections, experience, or money, I had built the business from scratch, tripling my net income in two years, grossing six figures by age 25. But I was ... 

I can help you generate more clients in your business!
  • Exhausted working 80 hours per week
  • Scattered in my marketing approach, with no idea which marketing methods worked best
  • Had zero relaxation time, not to mention much of a social or personal life
  • Was in constant catch-up mode, trying to tackle the endless to-do list with no end in sight in sight...
  • Had a bunch of small clients that were eating up lots of time demanding way more than my highest level clients  
  • I looked very successful on the outside, but inside I was empty. Not just physically, but spiritually.  

I was stuck. Stuck in a cycle of self-doubt and scarcity mindset. It felt like I had gone as far as I could with what I knew, and needed guidance, support, and accountability for my life and my business, holistically.  

I deep dove ino personal and professional development. At a national conference, I came across performance business coaches and invested in a coach on the spot.  

In one conversation, my coach understood my whole world, grounded me, and guided me each month in creating inner peace day to day. I started to manage my well-being, began to travel, and discover my sources for happiness--while still performing in my business.  

Then, I went all-in and hired a team of coaches for marketing, sales, life, and spirituality. And that’s when everything changed.  

Now surrounding myself with a community of coaches who listened to me as my greatest version of who I wanted to become. I . . .

  • Transitioned my practice from 200 to 15 clients retaining the same level of passive income
  • Traveled internationally on vacation once a year
  • Worked 35 hours week generating the same level of income
  • Appeared in the media on radio shows, quoted in a national wealth magazine
  • Hired my first employee as a virtual assistant
  • Was awarded "Emerging Leader" by an international foundation for WA state  

However, despite loving my clients, the financial service industry was not a fit. I sold my business to another trusted advisor.

I went on sabbatical to discover my next chapter and start a family. I thought my dream was to become a full time stay at home mom.

During that time, I focused on happiness first, money second. In figuring out my future, I founded TEDxBellevue, traveled, and we bought our first home. Passionate to empower the next generation of global leaders, I published a children's book and even tried to start a pre-school.

I felt happy, but it wasn't enough to survive living off my husband's landscaping foreman job of $35K/year.

In fact we were on food stamps.

I had to work 6 weeks after my birth just so we could make ends meet doing odd jobs as a customer service rep, being a children's tutor, and doing side coaching for leadership.

And after 2 years living as a low income family, we started racking up debt.

By the time my son was 2 years old, I was clear being a stay at hom mom was not the dream. I wanted to get back to work full time. My husband quit his full time landscaping job to be a full time stay at home dad.

As the sole breadwinner (now with a house, spouse, and kid to support), I started my second business JoySprout Productions, an event consultancy for social impact. We didn't make enough in 6 months, and racking up more debt, I finally hunted for full time contracts (aka--a JOB).

In the meantime, I had organized over 400+ social impact events, completed over 6,920 hours of coaching and personal growth, training and development, and eventually landed the dream job for a non-profit the WA Technology Industry Association running events for tech giants like Google and lots of other tech startups for $7K/month.

Looked great on the outside working 35 hours/week, getting massages weekly, and great perks. But I got burned out again from the high intense pressure of event planning.

Plus this time, I got spiritually depleted. I just didn't care about the mission of filling the tech talent gap. I was more interested in creating transformative experiences for the change makers of the world.

Thus, I started my current conscious business coaching practice.

I have become a master in generating clients and beating my revenue goals year over year.

In 2019 I grossed six-figures in sales, while taking 9 weeks off for pure vacation, traveling the world to continue deepening my energy mastery in meditation, yoga, and taekwondo.

I've invested $51,750 to date to truly align my body, mind, heart, and soul in hiring the best business coaches and online business coaching programs.

I've distilled all that experience into the ALIVE principles so you WILL learn to fail fast to learn from with a trusted guide who can help you transcend your failures into into gold.

These are the exact same strategies and best practices that's helped my clients finally experience peace of mind in the face of success or completely pivot to a new business model and offering like Melissa in a short period of time!

YOU have the opportunity to quickly and easily focus on taking actions guided by intuition on what now works in this climate -- helping you transcend the pitfalls and mistakes you'll make, so you can profit being at peace, grounded in who you are.

Who is this for? 

Who is this NOT for? 

→ You know you're more effective with a structured environment, surrounded by awesome entrepreneurs

→ You've never had a business or any business experience

→ You've had at least 1 year of business leadership experience and have demonstrated some success in your business. You may be in transition to a new revenue model or offering

→ You want to weather out the storm of today to return back to normal. You hope things return as they were and are not inspired by what's possible in this new reality.

→ You want your business to make a positive impact, focused on growing your business to the next level 

→ You are in maintenance mode or succession planning of your business. Business or personal growth isn't a priority.

→ You are coachable as a growing conscious business, mission driven micropreneur, or heart centered solopreneur who takes action from the coaching 

→ Your business is more of a non profit passion project, side hustle, or hobby business and just want to build followers but don't need or want revenue

Getting More time with Family making $30K/mon after 3 Failed Starts

"3x I tried starting my own business, but wasn't getting the results I wanted. Then I met Anna. After coaching with Anna, I re-examined my goals and set them appropriate to the outcomes I was trying to achieve clarifying which tactics I would spend my time focusing on. In the first 3 months of coaching with Anna, I secured over $100,000 in contract work and quit my 9-5 job. Now in my second year working with Anna, I was able to average generating $30K in revenue each month. Best of all, I'm getting more time with my family and 2 kiddos." 

- Chris Anibarro, Impact Consultancy


What if I can't make a call? 

We record all calls for you to listen to on demand when most convenient.

We highly recommend working out your schedule to attend all of the group training calls.

But if you are gone on vacation or have other commitments, simply listen to the recordings!

A lot of thought was put into whether to do weekly or bi-monthly calls. From experience of many past programs, weekly calls allow for a rhythm to create unexpected magic and miracles in a community--so that's why they are weekly.

Remember, we've built in a "get it done" worksprint as one of the calls to ensure you're implementing what you are learning.

How many people will be in the group? 

The initial membership will be limited to 10-20 spots to keep it feeling very intimate with a 6 month initial commitment, then goes on a month to month membership thereafter. 

Will you do 1:1 coaching?

On the monthly group Q&A coaching calls, come ready with any questions and I'll do 1:1 coaching for 5-10 minutes as needed, depending on how many people have questions.

I've found most people just come for inspiration and don't have questions ready. I don't recommend that. Please come ready with a question to get results for your life and business!

There's also time after the training call for questions or quick 1:1 spot coaching.

You also have the FB group--just @annasunchoi if you want my specific response to a question.

Everything is confidential among the membership and an opportunity to be real about what's actually going on.

What if I want more in depth 1:1 coaching?

If you're looking for more in depth 1:1 coaching, great!

You can upgrade to Yin Within Plus Membership which is $997/month and includes a regularly scheduled 1 hour coaching call with me each month.

If you don't want a regularly scheduled 1:1 coaching call, you can also just invest in a one hour coaching session with Anna for $550 at anytime.

To book, just email support@annasunchoi.com and you'll be sent an invoice for $550 then you can book a time on our calendar that works best for you.

Note: 1:1 coaching is only available to members and existing clients in other programs.

Will the membership cost go up?

Maybe up to $997/month--this isn't determined yet. First 12 members are grandfathered into the $497/month rate through end of Jan 2021.

I'm Ready! What are my next steps?

Our next Yin Within Mastermind membership begins July 9, 2020.

After an initial 6 months, you can then renew on a month to month basis after that at an alumni rate.

For the first 12 who sign up, you also receive the following BONUSES:

  • 1 seat to a half day virtual annual planning retreat in Nov or Dec  ($397)
  • 2 seats to a 2 Day Weekend Virtual Silence Retreat ($1997)

Investment Value: $997/month

Right now, it's $497/month through Jan 2021.

If you'd like 1:1 coaching as well, you can upgrade to Yin Within Plus, which is everything included in Yin Within Membership plus a 1 hour 1:1 coaching call with Anna each month for $997/month.

If a group coaching and training program is not for you, you can invest in 1:1 coaching calls with Anna at $550/60 min. session by invite only.

6 mon initial commitment $497/mon for a total of $2982, month to month thereafter


Pay upfront and get 1 month free ($497)